Talk it through
Tell us your market and your competitors and we will show you what this looks like for your firm before you commit to anything.
What's included
- Audit of every domain associated with your firm and its principals
- Ownership consolidation under firm control, not personal accounts
- Registrar lock, auto-renew and multi-year registration
- Targeted misspelling and extension coverage
- Legacy domain retention with correct redirects for link equity
- DNS management and redirect configuration
- Expiry, transfer and WHOIS change monitoring
- Annual portfolio review to drop what is no longer needed
How this works in your industry
The mechanics are the same. What changes is the vocabulary, the compliance posture and what counts as a conversion.
- Insurance Agencies acquiring books of business inherit domains. Those legacy names carry email traffic and inbound links, and letting one lapse can break both.
- Construction Firms operating under a DBA, a trade name and a legal entity name often have three sets of domains at three registrars, half of them unmonitored.
- Legal Every partner change creates an orphaned firm-name domain. Those names remain valuable and remain attractive to competitors and bad actors.
Related services
- Preemptive brand management The wider claim-it-first program.
- Email Domain and email authentication together.
Common questions
Most firms are well covered by five to fifteen. Beyond that the spend usually outruns the risk. We will give you a specific list with a reason attached to each one rather than a blanket recommendation.
Yes, and it should be handled promptly. Recovery is straightforward if the relationship is cooperative and considerably harder if it is not. We manage the registrar process and escalate to your counsel if needed.
Ready to see where you stand?
We start every engagement with a visibility and exposure audit of your firm, your competitors, and the search results your buyers actually see.